The research has shown that applying gamification to various systems works. If you’re a parent or have ever found yourself taking care of a child, you might have effectively gamified activities without having the formal foreknowledge of it. If you had ever overdramatized your tooth brushing motions to get them to brush their teeth, or egged them on to see who will be the first one to do anything, congratulations! You have successfully used tutorials and competition (both of which can be classified as gamification elements) to motivate another person!
Americans are typically good about getting their children the standard roster of shots. They take kids in for check-ups during the first years of life and, with these check-ups, come vaccines. However, as these children age, compliance decreases. In adulthood, Americans fail to get booster shots and chronically skip the annual flu vaccine.
Sending targeted emails, patient portal messages, or text messages designed with behavioral science is inexpensive, scalable, and easily implemented and could be an effective way to encourage vaccination by HCWs and the general public.
La situation sanitaire actuelle et le débat autour de la vaccination démontre la nécessité des citoyens/des patients d’être de plus en plus acteurs de leur santé et renforce aussi l’utilisation d’outils […]
L'expérience client est un élément clé de différentiation des marques. La qualité des sensations et émotions ressenties, gage d'expériences réussies, peut être grandement améliorée dans le monde physique et virtuel par les connaissances neuroscientifiques.
IoT systems were regarded as offering potentially helpful functionality in mediating the action plans developed with a trusted clinician, but technologically adept participants were not yet ready to trust artificial intelligence to generate novel advice. Research is needed to ensure that technological capability does not outstrip the trust of the individuals using it.
Amazon Web Services wants to help incubate early-stage digital health companies that can collaborate with the tech giant's healthcare customers and partners. Amazon's cloud division launched a healthcare accelerator to boost startups' growth in cloud technologies and enable early-stage companies to tap into AWS' technical and commercial expertise. The program will focus on technologies such as remote patient monitoring, data analytics, patient engagement, voice technology and virtual care, according to a blog post from Sandy Carter, vice president of worldwide public sector partners and programs at AWS.
“The current system for diagnosing depression has quite a few flaws throughout the process,” says Molimpakis. “This has nothing to do with the clinicians themselves, it’s really to do with the tools that they have.”
The pandemic compelled consumers—en masse—to shift their expectations more rapidly and completely than we’ve seen at any other time in history. People looked inward, elevating concepts of relationships and responsibility and re-evaluating their priorities. Now, many of them are applying their new mindsets to where, what and how they buy. Through their purchase choices, they are purposefully seeking to influence their communities and the environment, and to confirm how they see themselves in the world.
Akili Interactive, a digital health company that got FDA clearance last year for its video game as treatment for ADHD, recently brought in $160 million in funding. It plans to use the funds to ramp up coverage of its flagship treatment and to develop digital treatments for other cognitive conditions.
The challenge for 5G in 2021 is to evolve from being the cool kid on the block to an employee who enables use cases across all industries. If 5G can help with the economic, health and environmental crises that the United States is facing right now, that will drive more investment in the infrastructure, more partnerships, and buy-in generally, according to one industry observer. These changes will help businesses create new products, make it easier for individuals to access services, and even shut down lingering conspiracy theories.
La start-up à statut universitaire Tricky propose un escape game censé aider à désamorcer l’hésitation vaccinale par une expérience ludique et un échange avec un médecin Dans cet escape game, on ne feint pas un braquage de banque ou une chasse au trésor. La start-up Tricky, installée cours de la Martinique, à Bordeaux, propose un jeu d’énigmes qui invite à se questionner autour de l’hésitation à se faire vacciner. « Notre jeu a été créé notamment en collaboration avec l’ARS de Nouvelle-Aquitaine et nous sommes soutenus par Inno’Vaccins. Il rentre dans le cadre d’une expérimentation de recherche universitaire ».
Les nudges sont de plus en plus utilisés dans la société. Ils se développent désormais aussi dans le domaine de la santé. Faut-il s’en féliciter ou s’en inquiéter ? Quelle est l’opportunité d’utiliser des nudges en santé et quelles sont les précautions à prendre ?
Health is not a motivating factor for adolescents; therefore, interventions designed solely to improve health are unlikely to engage them. Instead, interventions that align with the values and priorities specified by adolescents are more likely to be effective in supporting them to eat well and be more active.
The perceptions of continued smoking after a cancer diagnosis among patients with cancer are strongly associated with smoking cessation. Counseling about the harms of continued smoking in patients with cancer, and in particular among those who have lower risk perceptions, should be considered when developing a smoking cessation program.
Despite numerous warnings, people fail to understand the gravity of the situation and choose to stay out of their homes for no valid reason. Our country is undoubtedly in the midst of a crisis. The number of people that are getting affected by the virus is increasing with every passing day. And, yet, we find people roaming carelessly on streets and not abiding by the basic rules.
– Medchart, a Dallas-based cloud-based platform powering patient-authorized information for businesses, researchers, and consumer services announced it has raised $17M in seed and Series A funding led by Crosslink Capital and Golden Ventures, with additional funds from Vast Ventures, Union Ventures, iGan Partners, Stanford Law School, and hip hop icon Nas, an original backer.
Unlike other companies with app-based coaching programs for managing diabetes, such as Livongo and Omada, Virta’s is based on restricting carbohydrates. Users are sent equipment, such as a connected scale, blood glucose and ketone testing strips, and enter their weight and blood sugar data.
Behavioral economics can be applied to implementation science to foster uptake of SDM tools by increasing clinician motivation. Our recommendations can help other researchers effectively apply these approaches in real-world settings when there are often limited incentives and opportunities to change organizational- or structural-level factors.
Trauma-focused cognitive behavioral therapy (TF-CBT) is an evidence-based intervention for youth with posttraumatic stress disorder. An important component of TF-CBT is the trauma narrative (TN), a phase in the intervention in which youth are guided to process the memories, thoughts, and feelings associated with their traumatic experience(s). Previous work has shown that TF-CBT clinicians complete TNs with only half of their clients, yet little is known about what determines TF-CBT clinicians’ use of TNs. The behavioral insights literature—an interdisciplinary field studying judgment and decision-making—offers theoretical and empirical tools to conceptualize what drives complex human behaviors and decisions. Drawing from the behavioral insights literature, the present study seeks to understand what determines clinician use of TNs and to generate strategies that target these determinants.
Pairing an online patient dashboard with 'nudges' to doctors tripled statin prescribing rates in a clinical trial. The study used two nudges, active choice framing to prompt physicians to make a decision on prescriptions, and peer comparison feedback which provided physicians with information on their performance relative to other physicians.
Discussions about how behavioral economics can make the world a better place — through energy conservation, greater employee wellness, increased personal savings — are often framed through the lens of decision makers trying to improve the quality of other people’s decisions. To do so, behavioral economics provides policymakers and managers with a toolkit for serving as “decision architects” and nudging citizens and team members towards better choices. The principle is simple — make the right decision the path of least resistance — and the results are often good. Many nudge interventions seem to work across a wide range of applications.
A new study suggests that simply sending doctors letters informing them that they’re high prescribers of a medication with potentially dangerous side effects is enough to lead them to write fewer of those prescriptions.
Vous avez peut-être déjà vu une initiative similaire dans certains centres commerciaux. Depuis quelques années déjà, il est possible d’échanger ses bouteilles plastiques contre des bons d’achats, dont le montant s’adapte au nombre de bouteilles que vous donnez. Eh bien dans le cadre de la promotion d’un modèle de Stan Smith (en partie conçu à partir du recyclage de plastique recyclé), Adidas vient d’installer ce type de machines dans deux Flagship, à New York et à Paris. L’occasion pour les fans de la marque de vider leur sac de bouteilles pour obtenir un bon de réduction avantageux.
The health belief model is one of the most widely used frameworks to study health behaviors. It describes six factors: perceived susceptibility and perceived severity, perceived benefits and perceived barriers, cues to action, and self-efficacy. Applying this model can help us understand people's decision-making to get the vaccine.
The vast majority (84.1%) were willing to receive a future vaccine against COVID-19. Almost coherently with predictors of concern on the safety of the vaccine, being male, not being married/cohabitant, being a faculty member, not being concerned at all that COVID-19 vaccination might not be safe, and agreeing that COVID-19 can have serious health consequences were significant predictors of the willingness to receive the vaccine against COVID-19. A considerable proportion of the population had a positive willingness to receive the future COVID-19 vaccine, although some concerns have been expressed regarding the effectiveness and safety and public health activities seem necessary to achieve the rate that can lead to the protection of the community.
‘Single-use’ has become a dirty word. And yet our when-you-want-it, grab-and-go lifestyles depend on single-use packaging. Can we change the habits of a lifetime? We all know Reuse comes between Reduce and Recycle in the resource hierarchy, but it’s the step frequently skipped. Habits, production systems and distribution infrastructure are all modelled around single-use.
So, how far can we go to convince people who believe in conspiracy theories that their views are wrong? Well, rational persuasion should be a doctor’s first choice. If this remains unsuccessful, there are still various other types of influence consistent with professional norms. For instance, a doctor could still nudge a person into deciding at a later point to cool down, frame information in a certain way, or make certain pieces of information very salient, for example, by using pictures and videos, at least as long as doing so assists balanced decision-making.
University of Chicago economist Richard Thaler and Harvard Law School professor Cass Sunstein popularized the term “nudge” in 2008, but due to recent advances in AI and machine learning, algorithmic nudging is much more powerful than its non-algorithmic counterpart. With so much data about workers’ behavioral patterns at their fingertips, companies can now develop personalized strategies for changing individuals’ decisions and behaviors at large scale. These algorithms can be adjusted in real-time, making the approach even more effective.
Nudges
